Instagram is trying out a big change to its profile page. Instead of showing posts in squares, they are testing a new layout with vertical rectangles. This change has been talked about since 2022, and now some people can see it.

Instagram says that the current square format doesn't fit well with the vertical photos and videos people mostly upload now. The new layout might make some profiles look different from how they were carefully arranged before.

Instagram's CEO, Adam Mosseri, explained that the old square format was used when only square photos could be uploaded. Now, most content is vertical, so squares don’t fit well. He understands that this change might be annoying for those who spent a lot of time making their profiles look a certain way, but he hopes this new layout will improve how content is displayed.

Instagram has confirmed that this is just a test with a small group of users. They are listening to feedback to decide if they will use this new layout for everyone. If this change happens, many users might need to redesign their profiles to fit the new look.